Anshumali Saxena

Summary
Anshumali Saxena has led integrated marketing for 20+ years for global clients leveraging smart synergies of targeted offline, website, ePR/PR, social media marketing & CSR marketing. He has delivered exceptional business results across varied sectors & domains: IT, ITES/BPO, Media, Education, Marketing Firms (Advertising, PR, DigitalMarketing), Fashion, Retail, Healthcare, India entry Consulting, HR branding & NGO. He routinely leverages synergies of SEO, SEM, SMO and niche e-marketing initiatives like webcasts, sales channel portals, extranet marketing for delivering better external and internal branding ROI. Thanks to varied business exposure across different domains, business models, geographies and business challenges, Anshumali is able to deliver better results faster co-creating breakthrough strategies and successes with client teams/partners. As Managing partner and member leadership team he delivers exceptional client delight for diverse business especially international startups e.g. Dhgate.com a Chinese retail portal targeting US buyers, world’s #1 freelance jobs portal (Sydney based) freelancer.com and cash4laptops.com in the US. Anshumali develops, deploys and intuitively manages targeted Web2.0 marketing innovations across different channels and marketing stakeholders: leaders, marketing & sales teams, HR departments, partners , communities and even students & teachers at Colleges and schools. Anshumali has delivered exceptional results with persuasive copywriting and innovative content marketing with custom made regional marketing plans and breakthrough business revamp strategies. He helps startup firms raise funding and manages their leadership teams’ personal branding– ePR/PR, blogs, forums, facebook, linkedin, articles/comments on leading business news portals & ezines. As a Trainer, Teacher and HR branding specialist he helps diversified conglomerate and niche startups recruit, engage and motivate people talent. He has also helped global talent focused MNCs like Ericsson and Fareportal leverage social media for internal communications and recruitment marketing enabling them to boost their HR marketing effectiveness, people management ROI and win global HR excellence awards.